ECF Marketing Pay Per Click (PPC)

ECF Marketing Corporation is a consortium of over 20 Search and Social Marketing Professionals. We work together to provide solutions for every aspect of your internet marketing campaign. We provide a team of professionals who each have proven track records and years of experience in their areas of expertise, plus we each have strong working relationships with each other. Combined, we have over 150 years of experience designing websites, web systems, Internet and traditional marketing campaigns.

ECF Marketing Corporation is a consortium of over 20 Search and Social Marketing Professionals. We work together to provide solutions for every aspect of your internet marketing campaign.

We initially provide a Marketing Intelligence Assessment to determine your unique marketing challenges. Our team understands that a successful internet and search engine marketing campaign requires a strategic integration of services and teams. Once we drill down t the your most essntial data, we will then have an insight into how to design you pay-per-click marketing campaing to provide the results needed.

No one marketing tool is capable of solving all of company’s challenges. This is the winning edge the ECF Marketing team brings to the table, their long experience in providing comprehensive traditional and cutting edge marketing solutions. Our command of such a wide array of marketing tools by our team provides a balanced marketing program for our clients.

We provide a team of professionals who each have proven track records and years of experience in their areas of expertise, plus we each have strong working relationships with each other. Combined, we have over 150 years of experience designing websites, web systems, Internet and traditional marketing campaigns.

In addition to our comprehensive knowledge of SEO, paid search market and expert network, we will provide a PPC marketing strategy consultation to research your keywords and targeted audience’s online habits as well as your competitor’s website visitors and online marketing efforts. We can then create competing ad copy to drive customers to your landing page and provide new creative design that will support your PPC advertising efforts.

There are two ways we negotiate cost per click: flat rate or bid-based. In both cases we consider the potential value of a click from various sources. Audience targeting is key, and a deciding factor that plays into successful PPC campaigns is the target audience’s interest (defined by their search terms or the page content they are browsing), what’s their purchasing intent, location (geo targeting), and when they tend to browse.

We also provide API access to pay per click advertising data from Google, Yahoo, and MSN with a centralized keyword management interface. Also available is a PPC bid management solution integrated with keyword management interface and customizable PPC report suite with ad copy and landing page analytics.

ECF Marketing has access to consumer data about your competitors’ website visitors. By leveraging this data, we are able to expose competitive opportunities left by your competitor’s online business model including their pay per click advertising, thus improving the results of your PPC investment, Our key alliances with a host of proven resources for specialized Internet marketing challenges, data collecting, and analytical research will increase the effectiveness of your campaign.